Sr Mgr/Director,  Programmatic Operations & Analytics

 

We’re looking for an experienced programmatic expert with a deep understanding of publisher side ad operations and optimization strategy from overall revenue planning & forecasting, campaign management to price floor optimizations. 

This person should be analytical and data driven in optimizing our programmatic inventory, and creative in packaging new programmatic products and deals. The ideal candidate will be hands-on, able to thrive in a fast moving start-up environment, and hungry to rock the world with us.

This position is based in NYC.

Responsibilities

  • Act as administrator of all SSP/exchange platforms. Execute deals in programmatic marketplaces.

  • Provide timely and ad hoc inventory forecasting.

  • Design and package new programmatic products including price priority, first look, and automated guaranteed deals.

  • Regularly update programmatic and direct rate cards.

  • Work closely with US sales team to execute programmatic and direct sold campaigns including pre, mid and post flight campaign management including client reporting.

  • Monitor and maintain ad quality across our portfolio of partners by stringently managing block lists

Requirements

  • At least 3-5 years of publisher side experience in ad operations and analytics.

  • Intimate knowledge of DFP and other third party ad serving platforms.

  • Direct experience managing publisher side programmatic platforms including SSPs, ad exchanges, and DMPs.

  • Strong experience in planning, trafficking, executing, and optimizing direct and programmatic inventory.

  • Mastery of MS Excel and other relevant programs.